We are dedicating the bulk of our campaign organization to COVID-19 response
April 1, 2020


In emotional Facebook Live video address, Kennedy highlights his frustration with the Trump Administration and their lack of action to save lives

Watertown, MA — In an emotional Facebook live video this morning, Kennedy told supporters he was “outraged by three different news headlines” that had come out the night before. Posted this morning, the video has been viewed on Facebook over 200,000 times.

Kennedy highlighted his frustrations with: 1) the CDC announcement that they expect a minimum of 97,000 more people to die across our country, roughly twice that of Vietnam; 2) the Trump Administration's refusal to implement the Defense Production Act for desperately needed protective gear for first responders; and 3) the President's decision to oppose a special open enrollment period for people to get access to health insurance in the midst of the pandemic.

Meeting people where they are:

Kennedy, 39, is all over social media.” –– Fredreka Schouten, CNN

In the wake of the COVID-19 outbreak, Congressman Joe Kennedy III temporarily suspended campaign activity and built out one of the most robust digital efforts of any candidate across the country to keep supporters and Massachusetts residents up to date on the latest information.

Live Social Media Check-ins –– Kennedy is keeping in touch with people in his daily Facebook Live check-ins. These often include special appearances from Ellie and James keeping busy at home. Since March 13th, Kennedy has gone Live 29 times across social media platforms, including 8 multi-platform streams, and his live streams have reached over 3.5 million social feeds.

“Kennedy Evening Broadcasts” –– Kennedy recently announced he would host evening broadcasts from his home in Newton every Monday and Thursday night. Dubbed “Kennedy Evening Broadcasts,” these episodes include co-hosts from across the country, provide critical information on COVID-19, and discuss best practices for living life in quarantine. To date, Kennedy has co-hosted evening broadcasts with NBC Sports Reporter Trenni Kusnierek, children's author Peter Reynolds, and celebrity chef [Tiffani Faison](https://twitter.com/joekennedy/status/12447763781147934740.

Weekly Wednesday Q&A –– In this time of deep uncertainty, Kennedy is hosting a Weekly Wednesday Q&A to take questions directly from supporters and the general public on Facebook Live. These Q&As take place every Wednesday evening at 8pm on the Kennedy for MA Facebook page.

Virtual Town Halls –– Prior to his evening broadcasts, Kennedy hosted a series of virtual town halls. Special guests from across the country joined Kennedy for these discussions, including State Rep./ Dr. Jon Santiago, former Chairman of Economic Advisors to President Obama Jason Furman, chef and founder of World Central Kitchen José Andrés, former Acting Administrator of the Centers for Medicare and Medicaid Services under President Obama Andy Slavitt, and patient and health care advocate Peter Morley.

Checking in with Spanish-speakers –– Kennedy is committed to bringing critical information to Spanish-speakers in regular Facebook Live videos and is providing Spanish language materials on his online response center.

Online Rapid Response Center / Virtual Campaign Office –– Immediately following the Governor’s state of emergency announcement, Kennedy created an online rapid response center as well as a virtual campaign office to keep people informed. These pages are updated daily with guidance from the Governor and the CDC, as well as updates on what is happening in Washington, D.C.

Real-time text updates –– Kennedy launched a real-time text service for people to stay updated on his efforts to keep people safe across the Commonwealth. Text JK3 to 44939 for your updates!

Raising money for organizations fighting COVID-19 on the front lines –– Although he suspended active fundraising activity for his campaign, Kennedy continues to ask his supporters to donate to organizations helping people most in need –– like Project Bread, Pine Street Inn, and Meals on Wheels. To date, Kennedy has raised nearly $40K for a list of local and national charity groups. Most recently, Kennedy raised over $15K for personal protective equipment (PPEs) for frontline workers across the country.

Posted on April 1, 2020 in Press Releases.